Fxxking Rabbits, atmos and Reebok Collide for Collaborative Instapump Fury

First introduced in 1994, the Reebok Instapump Fury continues to be one of Reebok‘s most recognizable silhouettes 26 years later. Following the Jelly Belly and Power Rangers Instapump collaborations last month, Reebok introduces a furry white Instapump Fury with Japanese brands Fxxking Rabbits and atmos.

The sneakers are colored in solid white and dressed in soft faux rabbit fur, padded mesh, plastics and leathers. #FR2 logos are found on the pump mechanism, Reebok logos rest on the mid-foot and heel counter, and stylized collaborative branding is featured on the in-soles. The air release valve is splashed bright red, and outsoles in cool grey to complete the look. In addition to sneakers, the brands are also dropping co-branded white T-shirts and shorts

The collaborative sneakers are now available for ¥19,800 JPY (approximately $180 USD) on the atmos website, and will be sold by lottery at atmos and #FR2 stores on September 4.


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Elsewhere in footwear, take a closer look at the Hajime Sorayama x Mizuno Wave Prophecy Sorayama in dark grey.

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